Marketing Business Partner

  • Drogheda
  • Iris Software Group
This is a Permanent , Full Time vacancy that will close in 18 days at 23:59 GMT . The Vacancy The Company Paycheck Plus is Ireland’s premier payroll provider providing a holistic payroll service. Established 18 years ago, we have grown to be Ireland’s most reputable payroll bureau receiving global and domestic awards and accolades for our capability and service delivery. Our Head Office is based in Drogheda, Co. Louth just 20 minutes from Dublin Airport and 30 minutes from Dundalk with easy bus access. At Paycheck Plus we believe in offering our clients a first-class service that combines sophisticated, best of breed payroll software with personal attention and quality of customer service to create a seamless payroll outsourcing service for our clients. As an equal opportunities employer, we are now seeking additional expertise from enthusiastic team-players to support our growing business on a full-time basis in our head office. The Role As Marketing Business Partner, you will be responsible for Paycheck Plus’ day-to-day marketing operations. Reporting directly to the Paycheck Plus’ Chief Operations Officer and IRIS’ HCM Marketing Lead you will analyse campaign and channel performance and optimise ROI for all marketing campaigns. Duties & Responsibilities In this role you will: Create, implement and manage the production and delivery of omnichannel marketing campaigns, working with our parent organisation and partners to ensure success. Contribute to the development and implementation of the strategic marketing plan with a view to ensuring marketing efforts are effective and successful, making recommendations and adjustments where appropriate. Monitor and report on the performance of the company’s website, social media and marketing collateral with a view to maximising conversions and increasing brand awareness. Generate content and collateral for various PR and marketing initiatives, including the creation of newsletters, blogs, webpages, flyers, brochures, press releases and award applications. Work closely with the commercial team to create campaigns, collateral and content focused on promoting our business, generating new clients and increasing revenue. Manage marketing budgets and liaise with the finance department on reporting and invoicing requirements. Collaborate with internal partners and external agencies to launch new products and services as well as improve existing content and campaigns. Measure KPIs and optimise ROI for all marketing campaigns. Co-ordinate Paycheck Plus’ communications calendar for social, digital, CRM, PR and advertising. Support the commercial team via the creation of marketing collateral and content Support the sales function, leadership team and other departments as required to improve the sales process and customer experience. Who are you? You are an experienced marketing professional with 3+ years’ experience and a proven track record of delivering ROI on marketing spend. You are enthusiastic and results-driven. You have a ‘can do’ approach and the ambition to achieve and surpass ambitious targets. You are a self-starter with exceptional interpersonal and communication skills are also key. The Ideal candidates will have the following skills, experience and qualifications: 3+ Years B2B marketing experience. Experience using Wordpress, HubSpot, ZOHO and LinkedIn advertising. Ability to work with Adobe Creative Suite is desirable. Excellent time management, administration skills and attention to detail. Excellent written and oral English language communication skills. Proven track record of managing expenditures in line with budgets and revenue targets. Experience working with a broad marketing mix. Excellent organisational skills with the ability to prioritise and manage your schedule. Willingness to participate in, and support, cross-functional goals and objectives. Proven analytical and problem-solving skills. Bachelor’s degree in marketing or a related field. Experience in a payroll/accounting or similar environment would be highly desirable. Experience managing a website. Compensation and Benefits Package Hybrid working pattern - normal working hours are per the local office policy, Monday to Friday which complies with local regulations (9.15 – 5.15 with a half hour for lunch) Education bursary and training supports 24 days annual leave plus, statutory entitlements Access to executive coaching & mentoring Access to workplace wellness programme Employer pension contribution of 3% to match employee contribution of 3% Hospital Saturday Fund– Company contribution of €3.30 per week, subject to BIK To apply for this role please fill in the form below or forward your CV along with a cover letter explaining why you would be suitable for this position About IRIS As one of the UK’s largest privately held software companies, IRIS Software Group exists to simplify the lives of businesses, schools and organisations. IRIS provides software solutions and services that substantially enhance operational compliance, efficiency and accuracy, empowering the users of our technology to look forward with certainty and confidence. Over 4 million parents use our software to connect with their child’s school, 18% of UK employees are paid via an IRIS payroll solution, 50,000 SMEs use IRIS cloud bookkeeping and 21,000 firms rely on us for legislative compliance. Our operational software is the invisible but essential beating heart of our customers’ businesses, supporting them in a range of objectives, from maintaining legislative compliance to boosting engagement with stakeholders and enhancing productivity. It’s vital these mission-critical functions work first time, every time. That’s why IRIS helps businesses run the tough stuff, stay compliant and get operational tasks done right first time, every time – so they can focus on productivity and growth. IRIS is a company built on hiring the best people; our people are our greatest assets. They enable us to be the innovative, market-leading, and high-performing company that we are today. We’re delighted to be certified as a Great Place to Work and one of the UK’s Best Workplaces for Women. These accolades confirm that our employees have a consistently positive experience at IRIS, with the certifications considering employee wellbeing, diversity and inclusion, trust in management, effective communication and recognition/reward. IRIS is committed to engaging, rewarding and empowering our employees, and this is central to what we do. This is why we work to create an environment where employees feel like they are part of a team. Why work for IRIS? The Benefits Life assurance Employee Assistance Program Cycle to work scheme Developing your career We believe in creating a culture of engagement and reward to develop your potential and offer long-term career success. We do this by: