Digital Marketing Executive / D22

Digital Marketing Executive/ D22 Hybrid working model Our client is an environmental committed company growing from strength to strength. Seeking a Digital Marketing Executive to join their well established team. Work collaboratively with a small team to create and deliver focused digital marketing strategies and activity that aligns with the overall communications objectives. €50K The Role: Play an integral role in the planning, implementation, tracking and measurement of end-to-end digital communications and awareness campaigns. Support the development and delivery of differentiated, brand focused and customer centric assets and campaigns across all channels. Develop and implement cohesive digital content calendar encompassing key activations and campaigns. Create strategic social media comms plan with key messaging targeting B2B and B2C Support the development of annual KPI and benchmarks for digital content performance across all channels. Monitor and evaluate online presence and ensure community management. Collect, evaluate, and leverage data from initial campaigns in both B2B and B2C and use market insights and data to inform new campaigns. Conduct A/B or test and learn programmes to maximise engagement and ROAS. Liaise with website designers to create, optimise and manage website functionality anduser experience, includingcreation and updating of meta descriptions, url structures and alt text across online content. Manage and monitor google analytics to ensure effectiveness of SEO and PPC activity and develop goal tracking for campaigns.Create quarterly analytical updates on progress of channels and performance against annual KPIs for digital. The candidate: A qualification in Marketing / Communications or relevant discipline Strong solid digital marketing experience, social media, campaigns, paid adds etc., essential Team player with ability towork collaboratively with a range of different colleagues and stakeholders Strong organizational skills and can work well on initiative Must be able to take ownership and make recommendations Excellent verbal and written communication skills Call Carol at Executive Edge and send CV Skills: Digital Marketing Social Media Campaigns Paid adds Strong Digital Marketing Exec see spec Benefits: Bonus Benefits WFH Two days